(NOMAD YOUTH COMPANY)
NOYOCO
Founded in Paris in 2016, NOYOCO (Nomad Youth Company) is a studio that creates clothing designed for those seeking freedom, movement, and effortless elegance.
Each piece is designed to accompany your explorations, whether urban or wild, with comfort and simplicity.
For those seeking to create a better world, we provide the uniforms and inspiration to go further, in line with their values.

IN THE HEART OF THE STUDIO
Flo & Louis
At the heart of the NOYOCO studio lies a love story and a connection between Paris and Bucharest. Two curious minds, driven by the desire to create differently, with independence and freedom.
Founder and creative director Louis Goulet explores fashion as a playground where elegance meets movement. Between Paris and New York, he crafts an aesthetic where tailoring meets utility, where each piece tells the story of a journey.
Floriana, a designer and product manager, learned her trade in Bucharest workshops, learning the techniques that serve aesthetics. She brings an organic creativity and mastery of clothing that is the soul of NOYOCO.
Together, they imagine NOYOCO as a laboratory of style and sustainable innovation, a space where natural materials, timeless cuts and the art of living in motion come together.
By building a small team of friends, they are forging a unique path: that of a free, European, ecological brand anchored in its time.
LIMITED EDITIONS, SUSTAINABLE SUPPLIES
Each season, we search for the most extraordinary and sustainable materials to make your favorite clothes in our European workshops.
Recycled wool fibers from old cardigans, organic cotton, eucalyptus and pineapple fibers, milk and nut buttons... Every detail has a story.
That's why you'll find a NOYOCO Tracker QR code on every garment, so you can understand how it was made and follow its journey from raw material to your local store.
UTILITARIAN PREMIUM
Our aesthetic is discreet, functional, designed to layer harmoniously and adapt easily to any situation.
With subtle details and timeless silhouettes, each piece embodies simplicity and intention.
We call it “Utilitarian Premium” because our inspirations come from explorers: functional clothing, workwear, uniforms revisited to become today’s new urban classics.
So you can carry the spirit of explorers with you.
INSPIRE
Our DNA is Exploration and everything we do revolves around this mindset.
We are constantly on the lookout for the best deadstock rolls, the most innovative and sustainable materials,
next pieces that will become your daily uniform.
Our goal is to share our philosophy, as a message of optimism to pass on to others.
To inspire everyone to continue searching, exploring, and marveling at the possibilities of accomplishing new things and making the world a little kinder.

THE MEETING OF TALENTS,
KNOW-HOW AND VALUES

We carefully choose our production partners, taking into account their expertise and commitments.
100% of our workshops are located in Europe. Our knitwear and weaving specialists are located in Portugal and Italy, and our warp and weft manufacturing specialists are located in Romania.
We opened a production office in Bucharest to handle logistics, development, material testing and quality control of our collections directly on site, with our local team: GOOD LABEL Europe.
They are at the heart of our process of revaluing second-hand materials and it is thanks to them that we are able to offer you limited editions in exceptional materials season after season.